The ‘Avon‘ brand has definitely earned a household name status here in the Philippines when it comes to women apparel, make-up, and accessories. And for the past 40 years, Avon Philippines has already made a mark in the country as the #1 direct selling beauty company.
Amazing Avon @ 40
The celebration continues with Amazing Avon, a product expo that counts among the highlights of the company’s Sales Leadership Congress, showcasing their best-selling products and new brands in various categories.

Amazing Avon @ 40
“Amazing Avon product expo gives us the opportunity to showcase not only our bestselling products, but also our strengths as a company. Our 40-year history in the Philippines gives us a strong foundation to keep us rolling, as we continue to serve and Put Her First,” says Razvan Diratian, Avon Philippines’ General Manager.
Having created category leaders in fragrance, color, hand & body lotion, and intimate apparel, Avon knows that this responsibility is no simple feat. The company continues to create breakthroughs in various categories from fashion to beauty and even kids’ products and home accessories.

On Photo; IT Girl Jacq Monteverde with Mark. by Avon Cosmetics
Innovation is the name of the game, and Avon continues to push the envelope for both products and partnerships.
Put Her First
It is also worthy to note of Avon Philippines‘ efforts to empower the women of this generation with their “Put Her First” campaign.
At the heart of Avon’s success is a drive to empower women through beauty, well being, and financial independence.
The ‘Put Her First‘ mindset is a commitment to serve the Representatives and Customers above all goes hand-in-hand with a deep understanding of women’s needs-keeping both consumers and representatives at the forefront of beauty by creating high-quality products.

Avon‘s “Put Her First“
Amazing Avon Expo at World Trade Center
Among the different booths Blogger Manila got first dibs yesterday morning are the following;
- Lingerie booth which features the well-known “Avon Bra”
- ‘Kitchen Magik‘ booth showcasing practical products for moms and the kitchen (See NomNomClub.com for details)
- ‘Natural Essentials‘ booth for personal care
- ‘Skin So Soft‘
- Avon Fragrances

The Lingerie Booth

The Natural Essentials Booth

Inside the Skin So Soft Booth

Avon Fragrances for Women

Avon Fragrances for Men
But the two which piqued our interest the most are the booths of ‘Mark.‘ and “Mars Ravelo Pinoy Komiks Heroes line‘
- “Mark.” by Avon is for the fearless Filipina who isn’t afraid to #MakeAnEpicMark through fierce makeup looks.
The possibilities and the choices are limitless, as you are given the power to create an impact and blaze a trail that others will follow.

Mark. By Avon Booth

New ‘Mark. by Avon‘ finally comes to the Philippines!

Mark. Avon Make-Up

Fashion Blogger Jean tries on Mark by Avon

Mark by Avon Cosmetics

Make Your Mark!

More Mark by Avon Cosmetics
- The Mars Ravelo Pinoy Komiks Heroes booth showcased the line in beauty, fashion, kids, and home.
It lets people unleash their inner superhero as Avon Philippines marks a historic partnership with the creator of Pinoy pop culture icons like Darna and Captain Barbell. With this partnership, Avon hopes to empower even more Filipinas to be their own superhero through earning opportunities and products that continue to inspire.

Mars Ravelo Pinoy Komiks Heroes Booth

Darna Intimate Apparel and Products for Children

Men’s Intimate Apparel; Captain Barbell!

Women’s Jewelries & Accessories
More Avon Products
Going around the Avon Expo at the World Trade Center, we got to witness more new products and best-seller items. They are the following:

Avon Natural Essentials; Lotions!

Avon Natural Essentials; Papaya Products

Influencer Jacq Monteverde trying on some of the Avon Perfumes

Men’s Perfume: Black Suede Leather

Black Suede Essential

Black Suede Intense

Avon Women’s Bag

Avon BackPack

Congratulations to Avon Philippines on the expo, new products, and best-seller showcase!