Nutrilite 80th Anniversary Highlights Health Report
Having founded in 1934, vitamin and dietary supplement brand Nutrilite by Amway is celebrating its 80th year this 2014 worldwide as they pursue pioneering phytonutrient research and significant investments for health.
As Nutrilite continues to grow in sales, infrastructure, and expertise today, it focuses on researching plant-based nutrients also known as phytonutrients.
“Carl was truly way ahead of his time. His vision and passion led to such an innovative solution — preserving these phytonutrients so that each one of us can easily fill the nutrition gaps in our diets when we don’t eat enough fruits and vegetables. Life has changed a lot since 1934. Most of us are busier with less time to eat right, making Nutrilite more relevant today than ever before,” said Kanan Banerjee, Amway vice president for global branding in nutrition and wellness.
Nutriiite 80
As part of their 80th anniversary celebrations, Amway and the Nutrilite Health Institute are releasing the 2014 Nutrilite Global Phytonutrient Report which examines global fruit and vegetable intake and availability, and the potential implications on health.
One particular startling revelation in the report is the gap between the amount of fruits and vegetables recommended by the World Health Organization and what people actually eat. This can be caused by busy schedules, limited access to any or a variety of fresh produce, as well as personal taste preferences.
Nutrilite hopes to address these issues through its research.
Color Your Story World Tour
Report highlights are being shared throughout 2014 during the Color Your Story World Tour featuring Nutrilite scientists, Dr. Sam Rehnborg, and other experts.
“Throughout our history, Nutrilite has taken the lead in nutritional sciences and the use of phytonutrients. By staying true to our commitment of combining the best of science with the best of nature, we have become a global health and wellness leader,” said Rehnborg.
Amway and Nutrilite leaders also unveiled a fully redesigned Center for Optimal Health in Buena Park, California (U.S.), with new facilities for manufacturing, and research and development. The $42 million renovation and expansion includes an elaborate rooftop display where visitors can learn about Nutrilite farming operations, product offerings and Carl Rehnborg’s journey to starting Nutrilite.
Know more about Amway and Nutrilite at their Facebook Page and website.
Congratulations Amway and Nutrilite on your 80th anniversary!
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Congratulations Nutrilite!